Some say that the 'ex' in Alfex stands for excitement, expressiveness and exuberance. Indeed, it's hard to find another watch brand with such a wide variation of designs. Most would agree that the
New Structures collection is so 'new' that trends haven't caught up with it yet. Unless you saw them in the real, you wouldn't be judged for thinking that the
'Flat Line' collection - with its understated modern simplicity - must be offered by a different brand than that of the '
Aquatec' collection; sporty, chunky and full of functions.
By collaborating with HEAA Arc, the highly acclaimed school of applied arts in Switzerland and having three designers; Georg Plum of Germany, Julia Hou of Taiwan and Marcus Eilinger of Switzerland, Alfex can achieve a broad spectrum of styles and shapes: sometimes
provocative, sometimes conservative, sometimes
entertaining. But always surprising, attractive and a great companion.
Picture shows, from left to right:
5567.051 georg plum
5586.390 marcus eilinger
5600.621 marcus eilinger
5479.005 georg plum
5217.196 georg plum.
